SEO/SEM

Explanation of How PageRank Actually Works II

Last week I posted about a video that explains how PageRank actually works and details the real value of PageRank. While they posted the second installment this week so I have brought that to you here: SEOmoz Whiteboard Friday – PageRank Part II from Scott Willoughby on Vimeo. Also, SEOmoz had an interesting article about [...]


Google SEO Guide… From the Horse’s Mouth

For those of you interested in SEO, today Google made an interesting post on their Google webmaster blog regarding SEO. They have published the “Google Search Engine Optimization Starter Guide.” It is basically a list of best practices but it is worth a read. As a web developer this may be worth something to distribute [...]


Inbound Links that Hurt

I have read some theoretical writings by some less then ethical SEO experts that suggest that you can successfully lower your competitors search engine ranking by building links to them using spam sites or other unethical linking strategies. I personally think this is unfair and terribly unethical. It is bad enough that some competitors are [...]


How to Handle Clients and their Search Engine Optimization (SEO) Concerns?

You may notice that the title of this post has a question mark. Steven Wanless left me a good comment on yesterday’s post regarding how PageRank actually works. In his comment Steven brings up a really good question. How do you handle a situation where a client knows too much about SEO, or even just [...]


Explanation of How PageRank Actually Works (Video)

We often get inquires from clients on how to get a higher PageRank. In generally I think the name PageRank is deceiving for many clients. Most clients who have heard of PageRank are under the impression that PageRank refers to their actual ranking for a search term when in reality it is more a calculation [...]


A Non-Review of Dreamweaver CS4

I have used Dreamweaver on and off for a long, long time. I have lived through many versions of the software. It has been my primary development environment for most of my web development career. During these years it has received a lot of criticism from developers because of bloated and messy code created by [...]


Google Webmaster Tools – 404 Error Repairing

The Google webmaster blog recently posted an article about using the Google Webmaster Tools offered free by Google to help find the source of inbound links that result in a 404 error. Until now it has been difficult to seek out and determine the source of links that result in 404 errors. Inbound links to [...]


Static URLs or Dynamic URLs… Which is Better?

I came across a post on the Google Webmaster Central Blog titled Dynamic URLs vs. Static URLs. I personally have had an issue with this topic for quite some time. I have built websites with both types of URLs and I have seen no visible difference in search engine rank between the two. As I [...]


Using Linkedin for Link Building

It is not a surprise to many of us that most social networking sites and many forums are now using the nofollow attribute to control their internal linkage. This means that links included with your profiles, posts, or in your signatures generally have no effect on your search engine rankings. Linkedin has not followed suit. [...]