6 critical things to consider when naming your new start-up or business
It is a challenge to come up with just the right name for any business or product. I will say it is a lot easier to name something for another person than it is...
Category: Marketing
Why would I want to use Facebook Ads instead of another ad platform?
I recently answered a question online for someone looking for an explanation of why Facebook ads are so popular. I thought the best way to explain this is with a small example. Below I...
Some practical advice on how to get new users for your web based start-up
Launching a new web platform is always a challenge. Generating the initial momentum to get a marketplace up and running can be very difficult. I was recently part of a successful website re-launch so...
